Thursday 12 April 2018

Apple sucks at selling HomePods


Less than half a year since it became available, sales of Apple’s HomePod are already slowing to a crawl. Bloomberg reports that the company has canceled orders with one of the manufacturers of its $350 smart speaker owing to low interest in the product. Just how bad are its sales, you ask? According to market research firm Slice Intelligence, it now commands only 19 percent of the voice-activated speaker market in the US. It’s losing out to Amazon’s lineup of Alexa-powered Echo devices, and Google’s Home series. This shouldn’t come as a surprise: while the HomePod is said to deliver…

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