Thursday, 2 August 2018

Instagram influencers almost duped me into using ineffective fertility apps


Influencers promote almost anything on social media from holidays to makeup to discount codes, and even fertility apps. Our feeds are flooded with #ad posts from influencers who are “loving” a recently released product. But how much trust should we put into a #sponsored post? Especially when that product is contraception. I am usually blasé about Instagram influencers. They’re pretty harmless when it comes to promoting Dior’s latest lipstick for a 10 percent cut. However, some influencers on social media don’t know enough about a certain product that they’re promoting, which could be why companies are so attracted to them.…

This story continues at The Next Web

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https://ift.tt/2LJ0Fql Cara Curtis August 02, 2018 at 06:00AM

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