Ipsy’s new subscription delivers full-size beauty products, not samples

Ipsy, the beauty box subscription service and e-commerce site founded in 2011 by YouTube creator Michelle Phan, is expanding its business beyond sample-sized products. The company today is debuting a more expensive “Glam Bag Plus” subscription, which will ship customers five full-sized products for $25 per month. The move aims to capitalize on Ipsy’s established customer […] https://ift.tt/2wsdmvk Sarah Perez August 27, 2018 at 03:01PM