Adobe looks to AI to lift customer experience business

For years, marketers have been trying to optimize the online shopping experience to better understand their customers and deliver more customized interactions that ultimately drive more sales. Artificial intelligence was supposed to accelerate that, and today Adobe announced enhancements to Adobe Target and Adobe Experience Manager that attempt to deliver at least partly on that […] https://ift.tt/2NwV32s Ron Miller September 10, 2018 at 08:59AM