Monday, 29 October 2018

Translating startup-speak for the corporate buyer

Perry Hewitt Contributor Share on Twitter Perry Hewitt works at the intersection of marketing, technology, and mission-driven organizations. Startups salivate at the prospect of entering the enterprise – and for good reason. The enterprise is rife with legacy systems and circuitous processes that frustrate employees and hinder results — and the startup has just the […] https://ift.tt/2qh0jdo Danny Crichton October 28, 2018 at 03:00PM

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