Zendesk expands into CRM with Base acquisition

Zendesk has mostly confined itself to customer service scenarios, but it seems that’s not enough anymore. If you want to truly know the customer behind the interaction, you need a customer system of record to go with the customer service component. To fill that need, Zendesk announced it was acquiring Base, a startup that has […] https://ift.tt/2O7I18P Ron Miller September 10, 2018 at 05:59PM